KINGS Artist-Run

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Lvl 1 / 171 King St.
Melbourne, Victoria 3000
Australia

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Kings Artist-Run provides a location for contemporary art practice, supporting distinctive experimental projects by artists at all stages of their careers.
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simply_sweet28

Marianne Diaz

Side Gallery
3 May 2013–25 May 2013
Opening 6.00pm 3 May 2013

On view in the Side Gallery will be simply_sweet28, a video projection of a woman in a wedding dress dancing to her webcam. The woman impersonates a medley of gendered and racial stereotypes which are distorted through the lens of disposable imagery and memes from the internet.

Espousing a rough home-video aesthetic through cheap digital FX and low budget staging, simply_sweet28 invites viewers to examine the internet as a site between the imaginary and the real and to question the authenticity of its representations.

Marianne Diaz re-stages cultural cliches and stereotypes through imagined scenarios and quasi-narratives.

Her work uses literalism to frame the absurdity of stereotypes by referencing conventions of humour, hyperreality and performance. Through video and altered object , Marianne seeks to ascribe a sense of the ‘fake’ to all materiality and its representations.

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